Tuesday, September 2, 2014

The Sunset Strip & Gibson to unveil 10-foot Guitar Art for Sunset Strip Music Festival, September 20-21st

Photography by Karen Ostlund

Risk  "Sweet Emotion"
THE SUNSET STRIP and GIBSON FOUNDATION are ready to unveil their next installment of 10-foot, one-of-a-kind art-guitars at The Sunset Strip Music Festival.
Group photo of Gibson guitar-artists at the preview at Hornsburg car dealer in West Hollywood 

This is the fourth series of guitars since the GIBSON GUITARTOWN ON THE SUNSET STRIP art project launched in 2010. 
Freddie Mercury guitar-art by artist Ruben Esparza
 The guitars, which were created by Los Angeles artists and nationally acclaimed artists to celebrate musicians who have influenced The Sunset Strip, will be auctioned for charity early next year. 

Music fans can view the visually striking 10-foot guitars in person at the upcoming Sunset Strip Music Festival on September 20 and 21 this month.
Following the festival they will be installed along the 1.6 mile Sunset Strip outside of landmarks including the Rainbow, The Roxy, Whisky A Go-Go, Andaz West Hollywood hotel (former "Riot Hyatt"), House of Blues Sunset Strip and The Comedy Store.
"Cyndi Lauper" by artist Lori Antoinette

The guitars will be publicly displayed through the end of the year before being auctioned for charity during the first 3 months of 2015. Since the project's initial launch in 2010, the guitars have raised more than $150,000 for charity.

Past beneficiaries include Music For Relief, which was founded by members of Linkin Park to support disaster relief efforts; Los Angeles Fund for Public Education's "Arts Matter" campaign, supporting art and music education in L.A. public schools; Los Angeles Youth Network, which provides resources for homeless youth in Los Angeles; West Hollywood Arts & Cultural Affairs Commission to support public art efforts; and the West Hollywood Library. Stay tuned for exciting announcements regarding the 2014 GuitarTown charity recipient. 
Frank Zappa Audio by artist Gail Zappa

The 2014 Gibson GuitarTown on The Sunset Strip collection celebrates the music of Otis Redding, Jerry Garcia, Steven Tyler, Joe Perry, Elton John, Prince, Cyndi Lauper, Freddie Mercury, Janis Joplin, Jane's Addiction, Bob Marley, Frank Zappa, Rage Against The Machine, David Bowie and Marc Bolan as well as the Viper Room's 21st anniversary. 
'The English Rocker by artist Willard Snow

 The guitars showcase a wide array of motifs and styles and include work by RISK, Gail Zappa and musician Raphael Saadiq. Other works include an exclusive guitar series by Willard Snow and a memorial to the artists of The Sunset Strip by Kevin Llewellyn. GuitarTown supports the work of L.A.'s emerging artists and will be welcoming several emerging artists including Gino Burman-Loffredo, TJ Roe and GuitarTown's youngest ever artist, Forrest Holt (18).

Right, Kevin Llewellyn   "Live Fast, Never Die"

Visual artists were selected after an open call for submissions. The project was curated by creative producer Mark Cramer whose clients include the City of West Hollywood, Christopher Street West/L.A. Pride, The Gay Men's Chorus of L.A., Halloweenie and Level Ground. Additionally, Cramer owns INSTALL, a public art consulting group that specializes in the development and management of unique art programming in the greater Los Angeles community and works with emerging LGBTQ artists, creating opportunities for interactive exhibitions and public showcases.
Golden Nostalgia by artist Sarah's Icognito

"The launch of new guitars is a highlight each year," says Sunset Strip Business Association Executive Director/CEO Todd Steadman. "Gibson GuitarTown on The Sunset Strip is a great project for everyone involved. Some of our favorite musicians are celebrated through art, and The Sunset Strip serves as a unique art gallery, with thousands of people walking the famed boulevard and enjoying the works of art each day. We are also happy to work with Mark this year to showcase dynamic works by emerging and acclaimed artists in such a public setting."

Janie's Gotta Gun by artist Stacey Wells
 Artist                           Title                                       Honoring the music of: 

Risk                              "Sweet Emotion"                      Joe Perry
Gail Zappa                    "Frank Zappa Audio Tombstone"   Frank Zappa
Stacey Wells                 "Janie's Got a Gun"                 Steven Tyler
Sarah's INCOGNITO    "Golden Nostalgia"                  Elton John
Lori Antoinette                "Cyndi Lauper"                       Cyndi Lauper
Ruben Esparza              "Freddie Mercury Icon"           Freddie Mercury
Joshua Burks                "Double Booked"                  Jane's Addiction/Empire of the Sun
FOREMOST                  "Minneaolitan"                          Prince
Demetra Karras             "Wake Up"                               Rage Against The Machine
TJ Roe                           "Serpent Sirena"                     The Viper Room
Kevin Llewellyn               "Live Fast, Never Die"        
Gino Burman-Loffredo     "The Man Who Sold the World"    David Bowie
Forrest Holt                      "Nothing's Shocking 25th Anniv." Jane's Addiction
Willard Snow                    "Reggae Legend"                   Bob Marley
Willard Snow                     "China Cat"                            Jerry Garcia
Willard Snow                     "The English Rocker"             Marc Bolan
Willard Snow                     "Acid Queen"                         Janis Joplin
Updendo & Raphael Saadiq                                            Otis Redding
Serpent Sirena by artist TJ Roe

  Gibson GuitarTown on The Sunset Strip is supported by the Sunset Strip Business Association, Hornburg Land Rover on The Sunset Strip, City of West Hollywood and Visit West Hollywood. GuitarTown on The Sunset Strip is administered by the Gibson Foundation, the philanthropic division of Gibson Brands Inc. 
Double Booked by Joshua Burks

The man who sold the the world by Gino Burman Loffredo


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