Tuesday, April 12, 2016

Recap of Style Fashion Week Fall 2016 at Pacific Design Center Plaza in West Hollywood

By Karen Ostlund

Style Fashion Week (16-20th of March 2016), presented for the first time at Pacific Design Center in West Hollywood. It welcomed thousands of guests, attendees, celebrities, buyers, press, and fashion industry leaders.

Pacific Design Center Plaza and guests in attendance of first fashion show during StyleFW
The award-winning Pacific Design Center Plaza, located in the heart of West Hollywood, was transformed into a fashion spectacular with an innovative runway and magnificent Californian backdrop.                        The fountain was covered and turned into a runway.
Ranked among the most beautiful and influential productions in New York and Los Angeles, Style Fashion Week once again outperformed itself as an international platform for emerging and established artists. 

Attendees were international press, media, stylists, buyers and designers from around the world, 

Style Fashion Week attracted celebrities such as Natalie Zea, Janice Dickinson, Johnny Wujek, Naima Morn, Brandi Glanville and Carlton from The Real Housewives of Beverly Hills, which were in attendance.

The week opened with an exclusive model party at Villa Lounge in West Hollywood.
Amongst the many models that attended, there were also celebrities such as Leonardo DiCaprio who came out to join.  Following this, Style Fashion Week welcomed all of their guests to The Abbey in West Hollywood for both an opening and closing reception of all shows.

HALE BOB Fall 2016 Fashion

Daniel Bohbot opened the week with his Hale Bob Fall/Winter ‘16 collection. Bringing all things fringe and prints, Hale Bob brought “Pre-Coachella” to the runway. 

Quyhn Paris

Vietnamese designer, Quyhn Paris,  designs were full of texture, 3D materials and gowns that progressed into short, modern dresses. 
Franco Montoro was bringing neutrals, cut outs and sheer sections to the runway fall 2016.
Mario De La Torre

Opening the second day of shows was the Los Angeles trinity of designers, sleek and cool Mario De La Torre, followed by rock-and-roll glam Armature. 

Foxbait showed a high-end, ready-to-wear collection.
The 8th Continent gold swim

Bringing heat and confidence, swimwear collections The 8th Continent and Ca-RIO-Ca took the runway the second day.
Ca RIO Ca swim

Closing out the evening Farah Angsana showed her “Dark Angels” collection. Inspired by her recent tragic love story, she sent warrior-like models down the runway in her sensual designs. 
Farah Angsana
Opening the final day, TBS premiered a new comedic series named The Detour. Guests watched the pilot episode and watched the stars of the show who took the red carpet. 
I am Zoe Collection

Later, star Natalie Zea walked the runway of I am Zoe, bringing a mix of fashion and entertainment to Style Fashion Week. Bringing equal parts youth and glamour were Linda Gail, Fuschia Couture and Coral Castillo, who were the next brands to take the runway. Rounding out the evening, there were designers Nancy Vuu with her luxury children swear and I am Zoe with her light, feminine collection. X Factor’s Mali Nicole and Central Ave took the runway with their music meets fashion performance. Electrofur brought a Burning Man experience to the runway as it entertained the crowd with their performers and illuminated fur. Finally, concluding the evening, top Chinese designer Helen Lee brought sophisticated urban Shanghai to the Los Angeles runway.

Style Fashion Week's expert team and boundless supporters included: The Pacific Design Center, Jim Faulk Lexus, St. Petersburg Vodka, Elation Lighting, Cosmo Sound and Lighting, BubbleFish Media, Brigade LA, The City of West Hollywood, West Hollywood Chamber of Commerce, The City of Los Angeles, International Chamber of Design, The Morgan Stanley C2G Group, Seed Mobile, Aquafina Water, Related Garments, The Abbey, Kitchen 24, Villa Lounge, TBS and International Press Corps.

Coral Castillo
Helen Lee
Style Fashion Week is Los Angeles’s most desirable fashion event to attend each season. Celebrities such as Natalie Zea, Janice Dickinson, Johnny Wujek, Naima Morn, Brandi Glanville and Carlton from The Real Housewives of Beverly Hills were in attendance. 

Linda Gail, a graduate of FIDM, showed her eponymous Fall 2016 girls special occasion dresses and gowns from 2T to pre-teen collection 
Nancy Vuu kids couture

X Factor's Mali Nicole

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