(WestHollywoodToday.blogspot, Hollywood CA June 20 2024)
By Karen Ostlund #ConcernFoundation
The Concern Foundation’s 49th Annual Block Party, the yearly outdoor food - beverage - entertainment event is returning Saturday July 13 on the historic backlot of Paramount Studios in Hollywood. The evening brings together 4,000 guests, dedicated to raise funds for cancer research.
This year’s theme, MISSION CONCERN – CONQUERING CANCER, THE FINAL FRONTIER is put together by creative mastermind, John Ferdenzi, who is working on décor elements to make the “space themed” event come to life.
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| 2024 Block Party Honorees are The Stanley and Joyce Black Family Foundation. The Black family and their foundation have been longtime supporters and sponsors of Concern since the early 70’s. Their family foundation have given support to the community as entrepreneurs, philanthropists, and community leaders for 3 generations. |
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| The backlot streets will be filled with plenty of musical and interactive entertainment on multiple stages featuring the Tom Nolan Band (photo), D’ City Sound & Events, and a more mellow atmosphere on the Vibrato Grill Jazz stage. |
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| For the 18th year, the Best of LA® on Los Angeles magazine’s street will feature a photo studio, wine tastings, creative cocktail stations, a DJ spinning tunes, and interactive vehicle displays and luxury lounge courtesy of INFINITI. Special experiences provided by Caffe Luxxe, DAOU Vineyards, HOP WTR, Knox & Dobson, J. Lohr, Lodestar Whiskey, Melograno Cocktails, Mauna Loa, Mezcal 33, Mezcal Rosaluna, Mission Craft Cocktails, and casino-style gaming presented by Agua Caliente Casinos. |
Los Angeles magazine will once again make a financial contribution to Concern to help further to conquer cancer.
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| Over 70 restaurants and beverages will line Paramount Studios backlot streets including, Vibrato Grill Jazz, The Grill on the Alley, Factor’s Famous Deli, NOBU Malibu, Brique French Toastery, Someone’s In The Kitchen, Dulan’s on Crenshaw, The Fry Girl, Mychal’s Bakery & Coffee, STK, Porta Via, Ocean Prime, The Gourmandise School, Emporium Thai, Casablanca Restaurant, and Pink’s Famous Hot Dogs. Joining Concern for the first time are Pink Taco, Lei’d Cookies, Settecento DTLA, Chocolate and the Chip, Smartwater and Veranda Cocktails. |
Guests will also experience the Brian Kramer Photography digital photo studio sponsored by Northern Trust, casino style gaming for prizes presented by Agua Caliente Casinos, photo-booth by SnapItStudio.com, specialty lounge areas provided by Souza Insurance, shuttle services at the event sponsored by Motev, Spa Services provided by Fairmont Spa Century Plaza and makeovers by the Beauty Bus Foundation. The evening will also include an online silent and a live auction featuring packages and exclusive items.
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